WEBSITE REPORT
aboutamazon.com
Latest V2 analysis: 2026-09-08 · 21:24
Overall score85/100
This report still uses an older scoring model. Re-run the analysis to calculate the current category scores.
SEO · 7/9 passed · 2 failed
Failed: Title length · Structured data
Technical · 10/10 passed · 0 failed
All rated checks passed.
Performance · 4/4 passed · 0 failed
All rated checks passed.
Security · 5/11 passed · 6 failed
Failed: HSTS · Content Security Policy · MIME sniffing protection · Frame protection · Referrer Policy · Permissions Policy
Mobile · 3/3 passed · 0 failed
All rated checks passed.
Category scores are calculated directly from the individual checks: passed divided by all rated checks. Unrated or not-applicable checks are shown separately and are not counted as passed.
GOOGLE SAFE BROWSING
No known threatSecurity reputation
Checks the website against known Google Safe Browsing threats.
APIV5
Matches0
Checked at2026-09-12 · 01:48
Website preview
DesktopWide browser viewport
MobileNarrow smartphone viewport
REPORT SUMMARY
What matters most
Critical findings are shown before improvements.
Critical issues0
Improvements6
Strongest areaTechnical 100/100
Needs most attentionSecurity 45/100
Search Engine Optimization
Title tagAmazon News: Breaking news about Amazon and latest company updates
Meta descriptionNews announcements, original stories, and facts about Amazon.
Canonicalhttps://www.aboutamazon.com/
Languageen
Text / HTML ratio3.1 %
Headings
H1: 1Millions of students can now get access to a free year of Kiro from AWS
H2: 0
H3: 0
H4: 0
H5: 0
H6: 0
Keyword cloud
Search Preview
https://aboutamazon.com/
Amazon News: Breaking news about Amazon and latest company updates
News announcements, original stories, and facts about Amazon.
Title length66 characters
Description length61 characters
Image alt coverage100%
Keyword Consistency
KeywordCountTitleDescriptionH1
amazon19✓✓—
prime13———
retail8———
employees5———
shopping5———
work5———
aws5——✓
first5———
SEO & Indexability
Indexable Can search engines understand and index this page?
TitleReview66 characters
Meta descriptionGood61 characters
Robots indexingGoodIndexing allowed
CanonicalGoodhttps://www.aboutamazon.com/
Heading hierarchyGoodLogical order
Primary H1Good1 found
LanguageGooden
Structured dataReviewNot detected
Meta robotsNo restrictive directive
GooglebotNo separate directive
X-Robots-TagNot set
Hreflang2 entries
Important analysis areas are locked
The free report shows the current state. The decisive details needed to fix issues stay protected and unlock with Premium.
Prioritized actionsWhat should be fixed first
Exact affected URLsWhich pages are actually affected
Technical root causeWhy an issue occurs
Step-by-step remediationConcrete path to a fix
Impact & effortPriority by benefit and effort
Top 5 improvementsThe changes with the biggest impact
Premium does not just reveal more textIt unlocks the concrete evidence, causes and actions behind the visible results.
Usability & Technologies
robots.txtFound
XML SitemapFound
FaviconFound
Compressiongzip
Doctypehtml
EncodingDetected
Open GraphDetected
Twitter CardsDetected
Schema / JSON-LDDetected
Iframes0
Embedded objects0
Server, DNS & TLS
IPv4100.61.64.16, 52.54.114.239, 34.237.78.197
IPv6Not detected
Nameserversns-221.awsdns-27.com, ns-1135.awsdns-13.org, ns-829.awsdns-39.net, ns-1630.awsdns-11.co.uk
Mail serversNot detected
TLS certificateAvailable
TLS issuerAmazon
TLS expires2027-01-24T23:59:59+00:00
Security & HTTPS
Transport encryption, certificate health, browser security headers and insecure resources.
✓HTTPS
Website is served over HTTPS.✓HTTP → HTTPS
HTTP requests are redirected to HTTPS.✓TLS certificate
Certificate is available and valid.✓Mixed content
No insecure HTTP resources detected.!HSTS
Enable HSTS after HTTPS works everywhere.!Content Security Policy
Add a restrictive Content-Security-Policy header.!MIME sniffing
Send X-Content-Type-Options: nosniff.!Frame protection
Use CSP frame-ancestors or X-Frame-Options.!Referrer Policy
Add an appropriate Referrer-Policy header.!Permissions Policy
Restrict unnecessary browser features with Permissions-Policy.TECHNICAL & INFRASTRUCTURE
100/100Delivery, DNS & Server
How the website is delivered before content and SEO are considered.
HTTP status200
Response time460 ms
HTML size226 KB
CompressionGzip compression
IPv4100.61.64.16, 52.54.114.239
IPv6Not detected
Nameservers4
Mail servers0
Redirects2
HTTP → HTTPSYes
WWW resolvesYes
TLSAvailable
Content-Type
text/html; charset=utf-8Doctype
htmlCharacter encoding
DetectedLanguage
enServer header
CloudFrontX-Powered-By
Next.jsCache-Control
private, no-cache, no-store, max-age=0, must-revalidatePrimary IP
100.61.64.16Redirect Analysis
HTTP 301http://aboutamazon.com/ → https://aboutamazon.com:443/
HTTP 301https://aboutamazon.com:443/ → https://www.aboutamazon.com:443/
HTTP 200https://www.aboutamazon.com:443/
DOMAIN & URL
Domain & URL Analysis
Local URL-quality checks using data already collected by the core analysis.
Current URLhttps://aboutamazon.com/
HTTPSPassed
URL length24 characters
Domain length15 characters
Domain label length11 characters
Hyphen in domainNone
UnderscorePassed
IDN / PunycodeNo
Subdomains0
WWW hostNo
Canonical hostPassed
Redirect target hostPassed
SEO-friendly URLPassed
404 Error Page
The 404-page check is running asynchronously or unavailable.
DOMAIN PROTECTION
Typo Domains
Common typo variants are generated locally and DNS-tested asynchronously. A missing DNS record is not proof that a domain is available to register.
Typo-domain check is running asynchronously or unavailable.
Domain Registration (RDAP)
RDAP data unavailable for this domain. The check runs asynchronously and does not delay the core report.
PageSpeed Insights
Mobile and desktop Lighthouse performance, measured asynchronously.
Deferred during crawler run
Links & Crawlability
Up to 12 links are checked asynchronously after the core report.Link analysis
Internal links120
External domains9
Follow links132
NoFollow links0
Links without text8
Broken in sample0 / 0
Crawlability
robots.txtFound
Meta robotsNo restrictive directive
IndexingIndexable
Canonicalhttps://www.aboutamazon.com/
Canonical hostMatches
XML sitemapFound
Hreflang entries2
Link sample
DestinationTypeRelAnchor text
https://www.aboutamazon.com/news/company-news/amazon-news-today-top-stories-companyInternalfollowWhat you need to know about Amazon todayhttps://www.aboutamazon.com/impact/amazon-future-readyInternalfollowAmazon is investing billions in infrastructure and education to build stronger communitieshttps://www.aboutamazon.com/news/workplace/our-upskilling-2025-programsInternalfollow8 free skills training programs that help Amazon employees land higher-paying roleshttps://www.aboutamazon.com/news/workplace/amazon-ceo-andy-jassy-leadership-principles-video-podcastInternalfollowCEO Andy Jassy explains 8 things you may not know about the company’s Leadership Principleshttps://www.aboutamazon.com/news/workplace/amazon-career-choice-high-paying-jobsInternalfollowThousands of Amazon employees are landing higher-paying jobs through Career Choicehttps://www.aboutamazon.com/news/workplace/amazon-linkedin-top-companies-2026InternalfollowLinkedIn names Amazon a top US company where people want to workhttps://www.aboutamazon.com/news/workplace/amazon-workplace-safety-2025-injury-reductionInternalfollowAmazon delivers another strong year of safety progress, making our workplaces even saferhttps://www.aboutamazon.com/news/community/amazon-housing-equity-fund-1-4-billion-investmentInternalfollowAmazon adds $1.4B to Housing Equity Fund to create an additional 14,000 affordable homeshttps://www.aboutamazon.com/news/sustainability/amazon-renewable-energy-goalInternalfollowAmazon meets 100% renewable energy goal 7 years earlyhttps://www.aboutamazon.com/news/workplace/fortune-magazine-admired-companies-list-amazonInternalfollowAmazon named among the world’s most admired companies by ‘Fortune’ magazinehttps://www.aboutamazon.com/news/aws/amazon-expands-free-kiro-access-students-universitiesInternalfollowMillions of students can now get access to a free year of Kiro from AWSAWS is giving students at 132 universities across 18 countries a full year of free access to Kiro, so they enter the workforce ready to build with AI from day one.https://www.aboutamazon.com/news/company-news/amazon-21-air-miami-updatesInternalfollowAmazon 21 Air updateshttps://www.aboutamazon.com/news/workplace/amazon-career-choice-training-programs-tuition-careersInternalfollowAmazon expands Career Choice employee benefit with new programs in high-demand industriesSeptember 04, 2026https://www.aboutamazon.com/news/community/nepal-floods-amazon-disaster-reliefInternalfollowHow Amazon is helping communities impacted by the Nepal flash floodsAugust 28, 2026https://www.aboutamazon.com/news/retail/how-to-verify-amazon-messages-alexa-for-shoppingInternalfollowIs that message really from Amazon? Just ask Alexa for Shopping.September 02, 2026https://www.aboutamazon.com/amazon-news-todayInternalfollowSee all newshttps://www.aboutamazon.com/artificial-intelligence-ai-newsInternalfollowMore Innovationhttps://www.aboutamazon.com/news/aws/aws-certifications-generative-ai-machine-learning-cloud-jobsInternalfollow—https://www.aboutamazon.com/news/aws/aws-certifications-generative-ai-machine-learning-cloud-jobsInternalfollowAWS now offers 5 AI certifications to help you stand out in a competitive job markethttps://www.aboutamazon.com/news/awsInternalfollowAWSSEO
✓Title presentPassed
×Title lengthNeeds attention
✓Meta descriptionPassed
✓Exactly one H1Passed
✓Heading hierarchyPassed
✓CanonicalPassed
✓Image alt coveragePassed
×Structured dataNeeds attention
✓Open Graph metadataPassed
Technical
✓HTTP status 2xxPassed
✓HTML languagePassed
✓Character encodingPassed
✓HTML doctypePassed
✓Robots allows indexingPassed
✓robots.txtPassed
✓XML sitemapPassed
✓FaviconPassed
✓Internal links presentPassed
✓WWW resolvesPassed
Performance
✓Response under 1sPassed
✓Response under 2.5sPassed
✓HTML under 500 KBPassed
✓Compression enabledPassed
Security
✓HTTPSPassed
✓HTTP redirects to HTTPSPassed
✓Valid TLS certificatePassed
✓No mixed contentPassed
×HSTSNeeds attention
×Content Security PolicyNeeds attention
×MIME sniffing protectionNeeds attention
×Frame protectionNeeds attention
×Referrer PolicyNeeds attention
×Permissions PolicyNeeds attention
✓Email privacyPassed
Mobile
✓Viewport meta tagPassed
✓Responsive viewportPassed
✓No embedded objectsPassed
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