WEBSITE REPORT

sellercentral.amazon.de

Latest V2 analysis: 2026-09-12 · 02:55

Overall score69/100

Run fresh analysis Visit website Enregistrer le site

Score model: score-2026-09-10-fAnalysis: 0.39.4.149Score integrity OK

SEO67Needs work6/9 passed · 3 failed

Technical86Good18/21 passed · 3 failed

Performance67Needs work4/6 passed · 2 failed

Security73Needs work8/11 passed · 3 failed

Mobile50Critical3/6 passed · 3 failed

SEO · 6/9 passed · 3 failed

Failed: Heading hierarchy · Image alt coverage · Structured data

Technical · 18/21 passed · 3 failed

Failed: XML sitemap · Heading hierarchy valid · No external resources without SRI

Performance · 4/6 passed · 2 failed

Failed: Parser blocking scripts <= 2 · Image dimensions >= 80%

Security · 8/11 passed · 3 failed

Failed: Content Security Policy · Referrer Policy · Permissions Policy

Mobile · 3/6 passed · 3 failed

Failed: Viewport meta tag · Responsive viewport · Responsive image markup

Category scores are calculated directly from the individual checks: passed divided by all rated checks. Unrated or not-applicable checks are shown separately and are not counted as passed.

GOOGLE SAFE BROWSING

Réputation de sécurité

Vérifie le site par rapport aux menaces connues de Google Safe Browsing.

Aucune menace connue

APIV5

Correspondances0

Vérifié le2026-09-12 · 02:11

Website preview

Open in new tab

DesktopWide browser viewport

https://sellercentral.amazon.de/

MobileNarrow smartphone viewport

Screenshot is being created …

REPORT SUMMARY

What matters most

Critical findings are shown before improvements.

Critical issues1

Improvements8

Strongest areaTechnical 86/100

Needs most attentionMobile 50/100

HTTP status200

Load time173 ms

Page size212 KB

H1 headings1

Images22

Missing alt13

Search Engine Optimization

Title tagSeller Central DE - Werden Sie Noch Heute Amazon-Verkäufer!

Meta descriptionWerden Sie Amazon-Verkaufspartner und profitieren Sie von potenziellen Vorteilen im Wert von über 45,000 €! Starten Sie noch heute Ihre Marke mit Amazon DE!

Canonicalhttps://sellercentral.amazon.de

Languageen-GB

Text / HTML ratio1.7 %

Headings

H1: 1Become an Amazon seller

H2: 1Start selling today

H3: 16Over 225,000 European small and medium enterprises and brands sell on Amazon — a 20% year-on-year growth.1 · Get started with over €47,250 in incentives · Brand Registry

H4: 0

H5: 0

H6: 0

Keyword cloud

amazon 13selling 7learn 6first 5fba 5register 4new 4credits 4back 3branded 3sales 3referral 3european 3year 3growth 3

Search Preview

https://sellercentral.amazon.de/

Seller Central DE - Werden Sie Noch Heute Amazon-Verkäufer!

Werden Sie Amazon-Verkaufspartner und profitieren Sie von potenziellen Vorteilen im Wert von über 45,000 €! Starten Sie noch heute Ihre Marke mit Amazon DE!

Title length59 characters

Description length156 characters

Image alt coverage41%

Keyword Consistency

KeywordNombreTitleDescriptionH1

amazon13✓✓✓

selling7———

learn6———

first5———

fba5———

register4———

new4———

credits4———

SEO et indexabilité

Les moteurs de recherche peuvent-ils comprendre et indexer cette page ?

Indexable

TitleBon59 caractères

Méta-descriptionBon156 caractères

Indexation robotsBonIndexation autorisée

CanonicalBonhttps://sellercentral.amazon.de

Hiérarchie des titresVérifierNiveau de titre ignoré

H1 principalBon1 trouvé

LangueBonen-GB

Données structuréesVérifierNon détecté

Meta robotsindex, follow

GooglebotNo separate directive

X-Robots-TagNot set

Hreflang0 entrées

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Technical root causeWhy an issue occurs

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Usability & Technologies

robots.txtFound

XML SitemapNot found

FaviconFound

Compressionzstd

Doctypehtml

EncodingDetected

Open GraphDetected

Twitter CardsDetected

Schema / JSON-LDDetected

Iframes0

Embedded objects0

Server, DNS & TLS

IPv413.225.245.19, 13.225.245.29, 13.225.245.104, 13.225.245.93

IPv6Not detected

Nameserversns-1715.awsdns-22.co.uk, ns-726.awsdns-26.net, ns-1204.awsdns-22.org, ns-372.awsdns-46.com

Mail serversNot detected

TLS certificateAvailable

TLS issuerAmazon

TLS expires2027-01-31T23:59:59+00:00

Security & HTTPS

Transport encryption, certificate health, browser security headers and insecure resources.

73/100

✓HTTPS

Website is served over HTTPS.

✓HTTP → HTTPS

HTTP requests are redirected to HTTPS.

✓TLS certificate

Certificate is available and valid.

✓Mixed content

No insecure HTTP resources detected.

✓HSTS

Strict-Transport-Security is enabled.

!Content Security Policy

Add a restrictive Content-Security-Policy header.

✓MIME sniffing

X-Content-Type-Options: nosniff is enabled.

✓Frame protection

Frame embedding is restricted.

!Referrer Policy

Add an appropriate Referrer-Policy header.

!Permissions Policy

Restrict unnecessary browser features with Permissions-Policy.

TLS issuerAmazon

TLS expires2027-01-31T23:59:59+00:00

Jours restants141

Mixed resources0

TECHNICAL & INFRASTRUCTURE

Delivery, DNS & Server

How the website is delivered before content and SEO are considered.

100/100

HTTP status200

Response time173 ms

HTML size212 KB

CompressionZstandard compression

IPv413.225.245.19, 13.225.245.29

IPv6Not detected

Nameservers4

Mail servers0

Redirects1

HTTP → HTTPSYes

WWW resolvesNo

TLSAvailable

Content-Typetext/html; charset=UTF-8

Doctypehtml

Character encodingDetected

Languageen-GB

Server headerServer

X-Powered-ByNot disclosed

Cache-Controlno-cache, no-store, must-revalidate

Primary IP13.225.245.19

Redirect Analysis

HTTP 301http://sellercentral.amazon.de/ → https://sellercentral.amazon.de/

HTTP 200https://sellercentral.amazon.de/

DOMAIN & URL

Domain & URL Analysis

Local URL-quality checks using data already collected by the core analysis.

Current URLhttps://sellercentral.amazon.de/

HTTPSPassed

URL length32 characters

Domain length23 characters

Domain label length6 characters

Hyphen in domainNone

UnderscorePassed

IDN / PunycodeNo

Subdomains1

WWW hostNo

Canonical hostPassed

Redirect target hostPassed

SEO-friendly URLPassed

404 Error Page

The 404-page check is running asynchronously or unavailable.

DOMAIN PROTECTION

Typo Domains

Common typo variants are generated locally and DNS-tested asynchronously. A missing DNS record is not proof that a domain is available to register.

Typo-domain check is running asynchronously or unavailable.

Domain Registration (RDAP)

RDAP data unavailable for this domain. The check runs asynchronously and does not delay the core report.

PageSpeed Insights

Mobile and desktop Lighthouse performance, measured asynchronously.

Deferred during crawler run

Liens et exploration

Analyse des liens

Up to 12 links are checked asynchronously after the core report.

Liens internes6

Domaines externes10

Liens follow50

Liens nofollow0

Liens sans texte0

Cassés dans l’échantillon0 / 0

Explorabilité

robots.txtFound

Meta robotsindex, follow

IndexingIndexable

Canonicalhttps://sellercentral.amazon.de

Canonical hostMatches

XML sitemapMissing

Hreflang entries0

Échantillon de liens

DestinationTypeRelTexte d’ancrage

https://sellercentral.amazon.de/signin?ref_=scde_soa_wp_signin_nInternalfollowLog in

https://sellercentral.amazon.de/gp/on-board/workflow/Registration/login.html?passthrough%2Faccount=fba_soa&passthrough%2FmarketplaceID=A1PA6795UKMFR9&passthrough%2FsuperSource=OAR&ref_=scde_soa_wp_rp_h&language=en_US

InternalfollowSign up

https://sellercentral.amazon.de/gp/on-board/workflow/Registration/login.html?ie=UTF8&passthrough%2Faccount=b2b_fba_soa&passthrough%2FsuperSource=OAR&passthrough%2FmarketplaceID=A1PA6795UKMFR9&language=en_GB&ref_=sdde_en_hp_rp_h

InternalfollowRegister

https://sell.amazon.de/wachstum#nsiExternalfollowNew Seller IncentivesGet started with over €47,250 in incentivesAs a new seller, you can take advantage of a series of incentives.

https://sell.amazon.de/wachstum#nsi-tableExternalfollowBrand Registry 10% back on your first €45,000 in eligible branded sales, then 5% back through your first year until you reach €900,000 in eligible branded sales (up to €47,250 in bonus value)€180 in credits for Amazon Vine

https://sell.amazon.de/wachstum#nsi-tableExternalfollowFulfilment by Amazon€90 in credits in inventory shipping fees for using the Amazon Partnered Carrier programmeAutomatic enrolment in FBA New Selection, which provides free monthly storage, removals and returns processing for eligible new-to-FBA ASINs

https://sell.amazon.de/wachstum#nsi-tableExternalfollowAdvertising Up to € 850 in credits to create Sponsored Products ads€45 in credits to create Amazon Vouchers

https://sell.amazon.de/wachstum#nsiExternalfollowSee all incentives

https://sell.amazon.de/preisgestaltung#download-rate-cardsExternalfollowLearn more

https://sell.amazon.de/preisgestaltungs#referral-feesExternalfollowLearn more

https://sell.amazon.de/online-verkaufen/registrierungsleitfadenExternalfollowExplore Registration Guide

https://sell.amazon.de/online-verkaufen/leitfaden-fuer-anfaengerExternalfollowExplore Beginner's Guide

https://sell.amazon.de/wachstumExternalfollowExplore New Seller Guide

https://sell.amazon.de/informationen/verkaufer-geschichtenExternalfollowDiscover more

https://sellercentral.amazon.de/gp/on-board/workflow/Registration/login.html?ref_=sdde_soa_h_t&passthrough%2Faccount=b2b_fba_soa&passthrough%2FsuperSource=OAR&passthrough%2FmarketplaceID=A1PA6795UKMFR9

InternalfollowRegister

https://assets.aboutamazon.com/51/f6/01cca00a4447830799f028a0f0b4/amazon-sme-report-2022-eu.pdfExternalfollowReport

https://sell.amazon.de/online-verkaufen/leitfaden-fuer-anfaenger.html?ref_=scde_soa_tbg_fnavExternalfollowBeginner's guide

https://sell.amazon.de/markeninhaber?ref_=scde_soa_bo_fnavExternalfollowResources for Brand Owners

https://sell.amazon.de/programme/verkaufen-in-ganz-europa?ref_=scde_soa_sae_fnavExternalfollowSell across Europe

https://sell.amazon.de/versand-durch-amazon?ref_=scde_soa_fba_fnavExternalfollowFulfilment by Amazon

SEO

✓Title presentRéussi

✓Title lengthRéussi

✓Meta descriptionRéussi

✓Exactly one H1Réussi

×Heading hierarchyÀ vérifier

✓CanonicalRéussi

×Image alt coverageÀ vérifier

×Structured dataÀ vérifier

✓Open Graph metadataRéussi

Technical

✓HTTP status 2xxRéussi

✓HTML content typeRéussi

✓HTML languageRéussi

✓Character encodingRéussi

✓HTML doctypeRéussi

✓Robots allows indexingRéussi

✓robots.txtRéussi

×XML sitemapÀ vérifier

✓FaviconRéussi

✓Internal links presentRéussi

✓DNS address presentRéussi

✓No redirect loopRéussi

✓Short redirect chainRéussi

✓Canonical presentRéussi

✓Canonical matches hostRéussi

×Heading hierarchy validÀ vérifier

✓Single H1Réussi

✓Cache policy declaredRéussi

✓No duplicate scriptsRéussi

✓No duplicate stylesheetsRéussi

×No external resources without SRIÀ vérifier

Performance

✓Response under 1.5sRéussi

✓HTML under 250 KBRéussi

✓Compression enabledRéussi

×Parser blocking scripts <= 2À vérifier

✓Blocking stylesheets <= 4Réussi

×Image dimensions >= 80%À vérifier

Security

✓HTTPSRéussi

✓HTTP redirects to HTTPSRéussi

✓Valid TLS certificateRéussi

✓No mixed contentRéussi

✓HSTSRéussi

×Content Security PolicyÀ vérifier

✓MIME sniffing protectionRéussi

✓Frame protectionRéussi

×Referrer PolicyÀ vérifier

×Permissions PolicyÀ vérifier

✓Email privacyRéussi

Mobile

×Viewport meta tagÀ vérifier

×Responsive viewportÀ vérifier

✓No embedded objectsRéussi

✓No fixed-width layout hintsRéussi

✓No tiny-control hintsRéussi

×Responsive image markupÀ vérifier

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